DNS, DHCP & IP Address Management appliances
For Microsoft DNS & DHCP servers
For open source DNS & DHCP servers
Cloud-based visualization of analytics across DDI architecture
Manage multi-vendor cloud DNS servers centrally
RIR Declaration Management and Automation
Automated network device configuration and management
Centralized visibility over all your clouds
A single source of truth for your network automation
Why DDI is an Obvious Starting Point
DNS Threat Intelligence for proactive defense
Intelligence Insights for Threat Detection and Investigation
Adaptive DNS security for service continuity and data protection
Improve Application Access Control to prevent spread of attacks
Protect users and block DNS-based malware activity
Carrier-grade DNS DDoS attack protection
Optimize application delivery performance from the edge
for Proactive Network Security
Visibility, analytics and micro segmentation for effective Zero Trust strategy
Enable work from anywhere by controlling access, security and data privacy
Simplify management and control costs across AWS, Azure and GCP environments
Policy enforcement, risk management, and automation for simplifying compliance
Risk-free migration to reduce DDI complexity and cost
Move risk-free to improve performance, security and costs
Automate management, unify control and strengthen security of connected devices
Protect your network against all DNS attacks, data exfiltration and ransomware
Enable zero touch operations for network management and security
Improve resiliency, deployment velocity and user experience for SD-WAN projects
Integrated DNS, DHCP, IPAM services to simplify, automate and secure your network.
Simplify design, deployment and management of critical DDI services for telcos
Optimize administration and security of critical DDI services for healthcare
Simplify and automate management of critical DDI services for finance
Simplify and automate management of critical DDI services for higher education
Simplify and automate management of critical DDI services for retail
Simplify Management and Automation for Network Operations Teams
Elevate SecOps Efficiency by Simplifying Threat Response
Enable DevOps practices to deliver consistent network operations.
Open architecture for DDI integration
Technology partnerships for network security & management ecosystems
Extend security perimeters and strengthen network defenses
Submit requests for temporary licenses
Submit access requests for EfficientIP knowledge platforms
Submit membership requests for EfficientIP Community
Strengthen your network security with insights from the Forrester 2025 Study on DNS Security.
Customer-centric DDI project delivery and training
Acquire the skills needed to manage EfficientIP SOLIDserver™
Identify vulnerabilities with an assessment of your DNS traffic
Test your protection against data breaches via DNS
Dedicated representation for your organization inside EfficientIP
Explore content which helps manage and automate your network and cloud operations
Read content which strengthens protection of your network, apps, users and data
Learn how to enhance your app delivery performance to improve resilience and UX
See all your assets in one place
This enterprise-grade cloud platform allows you to improve visibility, enhance operational efficiency, and optimize network performance effortlessly.
Who we are and what we do
Meet the team of leaders guiding our global growth
Technology partnerships for network security and management ecosystems
Make your cloud projects successful with insights from the 2025 EMA Hybrid Multi-cloud Report.
Discover the benefits of the SmartPartner global channel program
Become a part of the innovation
The latest updates, release information, and global events
May 12, 2026 | Written by: Jessica Riccio | DDI, DNS, Network Automation
DDIDNSNetwork Automation
For decades, DNS was treated as infrastructure plumbing; invisible, functional, and largely ignored until something broke. That era is over. DNS infrastructure modernization has become one of the most urgent priorities for enterprise IT teams navigating hybrid multicloud environments, remote workforces, and AI-driven workloads.
Why? Because its evolution from a passive name resolution service into a strategic control plane directly impacts application availability, security posture, and operational resilience. It must now operate as a unified, automated, and secure layer that supports business-critical services at scale. As generative AI, cloud-native architectures, and zero-trust models accelerate, the demands on DNS are intensifying faster than most legacy architectures can support.
A new IDC Spotlight, sponsored by EfficientIP, makes this case directly: DNS modernization is no longer optional. It is an urgent business imperative.
Enterprise environments have fundamentally changed. Hybrid and multicloud architectures are now the standard operating model, with IDC reporting that 90% of cloud-enabled organizations operate hybrid environments and 84% use multiple public cloud providers.
That shift changes how DNS must operate. Each platform introduces its own DNS services, APIs, and management models, creating fragmentation at scale. Instead of a single, controlled system, IT teams must now manage multiple control planes, inconsistent policies, overlapping namespaces, and limited end-to-end visibility.
This complexity is not just technical; it is organizational. Many enterprises operate federated DNS models, where networking, Active Directory, and cloud teams manage separate environments. While this reflects internal structures, it introduces governance gaps, configuration drift, and security blind spots that grow with every new platform.
At the same time, the nature of demand has changed. DNS has become a foundational layer for modern, dynamic architectures. It underpins AI-driven workloads, infrastructure that spins up and down on demand, and DevOps-based delivery models, where services are constantly created, scaled, and decommissioned. Generative AI, in particular, generates significantly higher DNS query volumes. That alone places new demands on performance, scalability, and automation.
The result is a widening gap between what legacy DNS was designed to handle and what modern environments require. Closing it rarely means a wholesale replacement. Some organizations can optimize existing deployments; others need to rethink their architecture entirely. The real challenge is knowing which approach fits and moving quickly enough to matter.
That gap also has a security dimension, and it is growing.
DNS is increasingly a primary attack surface. Traditional attack methods, such as cache poisoning, DDoS, data exfiltration, and domain hijacking, are not only persisting, but evolving, often turbocharged by AI.
Attackers are also shifting toward more subtle and evasive methods.Take February 2026, when Microsoft disclosed a “ClickFix” attack in which users unknowingly triggered malicious DNS lookups, leading to malware deployment and data theft. These types of attacks exploit trust and appear legitimate, making them significantly harder to detect using traditional defenses.
The way DNS is deployed today makes this worse. Many enterprises run layered and fragmented DNS environments, combining legacy systems, cloud services, and multiple security tools. This lack of cohesion limits visibility, slows incident response, and increases the likelihood of misconfigurations, which expands the overall attack surface.
Encryption adds further complexity. Protocols such as DoH and DoT improve privacy and protect against interception, but if DNS traffic doesn’t terminate on enterprise-owned resolvers, visibility shrinks and control shifts away from the organization.
Organizations also struggle to turn DNS into a reliable data source because DNS telemetry is fragmented across silos, inconsistently normalized and enriched, and generated in massive volumes that are difficult to store, process, and analyze. This prevents unified, real-time DNS traffic monitoring, slowing both incident detection and response.
Organizational silos worsen the problem. IDC reports that only 28% of EMEA organizations had fully integrated networking and security teams, resulting in inconsistent policy enforcement and delayed response to threats.
The combined effect is predictable: as DNS environments become more distributed, dynamic, and fragmented, they become significantly harder to secure.
Without modernization, DNS shifts from a point of control to a point of exposure, which creates blind spots that attackers can exploit and increases risk across the organization.
However, addressing the growing operational complexity and security risk of DNS requires more than incremental improvements, it demands a strategic approach to architecture.
The IDC Spotlight identifies three core pillars that define what modern DNS looks like in practice. They are interdependent: architecture provides the foundation, visibility enables control, and security ensures protection.
Modern DNS architecture must scale predictably, enforce governance, and support business-critical applications without introducing risk. In practice, that means getting the design fundamentals right:
In hybrid and multicloud environments, architecture alone is not enough. Without centralized orchestration, these distributed environments quickly become fragmented, reintroducing inconsistency, operational overhead, and risk. A multi-vendor DNS overlay solution addresses this by providing a unified control plane for consistent policy enforcement, automation, and governance across heterogeneous platforms.
This combination of strong architectural design and centralized orchestration is what enables DNS to scale effectively while maintaining control and resilience.
Even with the right architecture in place, DNS cannot operate effectively without accurate and up-to-date data, visibility, and automation. Without them, DNS becomes blind and difficult to manage.
Organizations must move beyond fragmented monitoring toward full-stack visibility that connects insight to action across DNS operations. This includes:
Today, this level of visibility is still uncommon. DNS data is often fragmented across cloud platforms, on-prem systems, and security tools, breaking the correlation that teams need to detect, investigate, and remediate issues efficiently. Without normalization and enrichment, the data exists but the insight does not.
In hybrid and multicloud environments, the challenge is compounded by data consistency requirements. DNS data must be standardized through strict naming conventions, continuously validated for integrity, and regularly cleaned to remove stale or unused records otherwise automation workflows become unreliable.
Observability must also extend beyond infrastructure metrics and align with application and business SLAs: resolution time, latency, and failover behavior. It is worth noting that security and performance signals rarely travel separately. DNS anomalies typically surface as degraded application performance and increased security risk at the same time.
This makes data quality foundational. Without standardized, accurate, and continuously validated DNS data, neither visibility nor automation can be trusted.
Automation is what makes the difference and turns insight into action. By integrating DNS into CI/CD pipelines and operational workflows, organizations can automate provisioning, discovery, and policy enforcement, in order to eliminate configuration drift which reduces risk while improving governance.
Yet, automation does not operate in isolation. It is powered and enabled by APIs. Data, visibility, and automation reinforce one another: clean, standardized data enables trusted data which, when exposed and consumed through APIs, enables end-to-end visibility and automation. Visibility, in turn, helps validate data quality and exposes gaps, while automation, driven through APIs, continuously improves data quality by enforcing standards, correlating data, and eliminating drift. Together, they form a closed-loop operating model where insight drives action and action continuously improves performance, reliability, and security, transforming DNS into a proactive control layer.
With architecture and control in place, security cannot be an add-on. Because DNS sits at the earliest stage of network communication, it is a natural enforcement point for detecting and blocking threats.
Security must be embedded from the start :
When security is built in this way, DNS becomes a powerful early warning and threat containment layer. It detects threats before they reach applications and enforces policy early in the resolution rather than relying on downstream controls.
Strategy only delivers value when it translates into operational discipline. The following practices provide a framework for making DNS modernization stick:
These are not independent checkboxes. Together, they establish the operational foundation that modern DNS requires.
They also address one of the most persistent barriers to modernization: the skills gap. IDC reports that 20% of organizations cite lack of expertise as a key challenge. This problem is particularly acute in DNS, where deep knowledge tends to be concentrated in a small number of people. By simplifying operations, standardizing workflows, and enabling shared ownership, modernization reduces that dependency and strengthens organizational resilience.
DNS modernization succeeds when it is treated not as a project, but as an operational discipline that continuously delivers measurable business value.
IDC positions DNS modernization as a strategic architectural capability, not a network housekeeping task. Its recommendations strongly support a DDI platform approach to unify visibility, governance, automation, and DNS security across increasingly complex environments.
This is where EfficientIP differentiates. EfficientIP’s SOLIDserver platform is built exactly on this DDI platform approach, combining DNS, DHCP, and IP address management into a single, unified control plane.
Rather than managing fragmented DNS services across environments,SOLIDserver provides centralized orchestration across on-premises and cloud environments. It enables multi-vendor DNS management, API-driven network automation, and policy standardization, reducing complexity while maintaining flexibility.
Crucially, the platform operationalizes the core pillars of modern DNS identified by IDC. It integrates Edge DNS traffic management for intelligent routing and failover, along with Network Source of Truth (NSoT) capabilities to ensure data accuracy and consistency across automated workflows.
Full-stack visibility is built in. Integrated analytics provide real-time insight across security, performance, and operational layers, enabling teams to detect anomalies faster, align DNS operations with application service levels, and maintain optimal performance.
DNS Security with capabilities such as DNSSEC, zero-trust integration, and Pprotective DNS functions, transforming DNS into an active security layer.
With more than two decades of expertise in DNS architecture and DDI deployment, EfficientIP supports organizations at every stage of modernization, from legacy transformation to cloud-native optimization.
The result: a foundation to unify control, automate operations, and improve resilience without requiring full infrastructure replacement
DNS infrastructure modernization delivers outcomes across the enterprise:
IDC’s research is unequivocal: as hybrid and multicloud complexity increases, demand for unified, automated, and secure DNS will continue to accelerate.
Organizations that elevate DNS to a strategic priority and treat it as critical infrastructure will be better positioned to protect availability, strengthen security, and support business growth.
The question is no longer whether to modernize DNS. It is how quickly, and with what architecture, organizations can move forward.
Discover how IDC analysts explain why leading enterprises must modernize their DNS infrastructure to improve resilience, security, and performance across hybrid and multicloud environments.
Explore content highlighting the value EfficientIP solutions bring to your network